As Chief Creative Officer at iN DEMAND, Stacie Gray is a proven force in developing next-generation entertainment brands and marketing strategies that give cable a competitive edge.
She oversees consumer marketing for iN DEMAND and its multi-platform entertainment properties. Her marketing and creative team provides full-scale support for the Movies On Demand category, including developing integrated promotional campaigns and innovative partnerships to bring powerful, enhanced exposure to MOD. In the last ten years, she has created game-changing channels for cable, such as the multi-platform movie service Vutopia, the upscale men’s channel MOJO, cable’s first exclusive all-HD channel INHD, and Howard Stern’s premium SVOD service, Howard TV On Demand.
Stacie brings her leadership and passion for the industry to organizations such as CTAM, where she served on the executive committee of CTAM’s TMOD marketing consortium, and WICT NY board of directors, where she is currently Past President. She was named one of Cablefax’s Most Powerful Women in Cable in 2012 and honored with CTAM’s prestigious Rainmaker Award in 2011. She is also the proud recipient of two Emmys, among other industry awards.
Stacie cultivated her extensive career experience through marketing and creative roles across the industry: as VP, Consumer Marketing & Creative Services for Popcorn Channel, by running her own brand-consulting business with major clients, including Time Warner Cable, and on the ad agency side, developing campaigns for some of cable’s best known channels. She holds a BFA in communication design from Parsons School of Design.