Alexandria Latimer is the Research Manager at TV One, currently responsible for understanding the African American television audience at-large and informing on strategies that will put the network in optimal positions for success. With the ever-shifting media landscape, it is her job to be aware of all current and emerging platforms, shows and trends and the impact of those sources on the African American audience and consumer. Prior to joining the TV One family,
Alexandria worked as the Assistant Director of Research at PBS (Public Broadcasting Service). There, she was responsible for supporting all of PBS’ member stations with research as well as supporting some of PBS’s major initiatives: A Capital Fourth, Memorial Day Concert, Finding Your Roots, PBS Newshour and more. Alexandria is a New York native and currently resides in the Northern Virginia part of Washington DC’s metro area. She is a proud graduate of Virginia State University, where she obtained a Bachelor of Arts degree in Mass Communications in 2009. After graduation from undergrad, she pursued a Master of Science degree in TV Management from Drexel University in Philadelphia.
Alexandria currently serves as President of the Capital Area chapter of NAMIC, the National Association for Multi-ethnicity In Communications. NAMIC’s mission is to advance, advocate, educate and empower Diversity in the Communications industry.
Additionally, Alexandria is a member of the illustrious Delta Sigma Theta Sorority, Incorporated and she lives by the motto, “The only person you should try to be better than, is the person you were yesterday”.