Mariko Carpenter

Mariko Carpenter - Nielsen -

Mariko Carpenter

Vice President, Strategic Community Alliances


Mariko S. Carpenter is the Vice President of Strategic Community Alliance at Nielsen, the world’s largest consumer research company. Mariko serves as a thought leader on U.S. multicultural consumer insights with focus on Asian Americans - the fastest-growing consumer segment in the U.S. She delivers the narrative behind the trends to help brands, marketers and community leaders build strategies to win in our ever-changing, diverse U.S. market.


Mariko most recently received the 2018 Outstanding 50 Asian Americans in Business Awards by Asian American Business Development Center and serves on the Board of the National Asian American Chamber of Commerce and Entrepreneurship. She holds an MS in Marketing from New York University and a BA in French and Asian Studies from Vassar College.

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